Writing
Notes for founders.
Practical notes for founders on choosing partners, making the early product decisions well, and building software that holds up.
What to prepare before asking for a software estimate
A good estimate starts with a good brief. Here is what to have ready, what you do not need, and how to tell a real estimate from a guess.
What to check before replacing your development team
Switching teams can rescue a product or set it back months. Before you move, find out what you actually have, what went wrong and what the new team will inherit.
How to choose a development partner for your first product
Most guides compare portfolios, tech stacks and prices. The things that decide how it goes show up before you sign, if you know where to look.
What an MVP should include, and what should wait
A first version is not a smaller copy of the full product. It is the least you can launch that still proves the thing that matters most. Here is how to decide what makes the cut.